While I agree they should make www redirect, its not pointless. If you serve sub domains or plan on serving them, www as your primary helps differentiate cookies.

> its not pointless

It is entirely pointless to not redirect. There's no reason the URL posted shouldn't redirect to the www version.

Point taken. But I doubt this sales page will be implementing subdomains anytime soon, if ever.

lily.camera redirects

http does. https doesn't.