What I found most interesting about their situation was the conversion rate, we hear the cry all the time of I'm just traiing it, if I like it, I'll buy it well they had a 0% conversion rate, despite good reviews and the pirates playing the game for many hours, to get the high scores. One would assume they enjoyed it right?
But yet smaller companies can sometimes find themselves in the situation of having the vast, vast majority of their user base as pirates.
http://smellslikedonkey.com/wordpress/?page_id=274
What I found most interesting about their situation was the conversion rate, we hear the cry all the time of I'm just traiing it, if I like it, I'll buy it well they had a 0% conversion rate, despite good reviews and the pirates playing the game for many hours, to get the high scores. One would assume they enjoyed it right?