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Very astute summary, nos.

And it's actually been proven true by one of the YC companies that was in WFP 07 (I'm sure it's been true of others, too...pg mentions Wufoo in the essay). Paul McKellar's first run was SocialMoth.com which is fun as hell to use and crazy sticky...but got no traction and no investment. Next came Overhear.us. Also fun to use, but no traction and no investment. Then came the Facebook SocialMoth, which exploded...now he's a mini-mogul with a bunch of Facebook apps in development, and real revenues from those users. Is he rich yet? Probably not. But he's found a niche that is paying and growing rapidly, because he stubbornly kept iterating and evolving.



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