I'm not naive enough to believe that copying your friend's Range Rover takes anything away from him. I understand that.
It takes away from the people who design, manufacture and sell Range Rover vehicles.
To turn that analogy on its head -- identity theft is also not 'stealing'. I haven't taken anything away from the original holder of that identity, as they are decidedly still who they are. That doesn't make it victimless, and it certainly doesn't make it right.
Doesn't turn it on its head, in fact, supports my point. Copying your identity info doesnt hurt you in any way. Using that ID for commerce does.
Copying a movie you'd truly never pay for doesn't hurt. Reselling your copy does.
Making a copy uses resources and work. Copying a Land Rover would cost you more than buying a new one. Mass production and distribution lowers the price enough you can buy it cheaper than you can make it.
Studios should be thinking the same way, realizing that people will pay for convenience. To get paid more, make it more convenient. Just look through these comments to see how much "piracy" is actually about convenience.
It takes away from the people who design, manufacture and sell Range Rover vehicles.
To turn that analogy on its head -- identity theft is also not 'stealing'. I haven't taken anything away from the original holder of that identity, as they are decidedly still who they are. That doesn't make it victimless, and it certainly doesn't make it right.