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> Clerk.dev (another investment of his often pitched along side Vercel) follows a similar model

Not when there’s auth0 / Okta charging 5x more. Completely different.



Clerk.dev charges like Okta and then gets pushed to people who should be using something like Cognito which costs ~1/100th as much.

If you're not building some $100/per/month/seat enterprise tool there's no way you should be reaching for something like Clerk.dev, but obviously that'd be a constrained market.

So now it's pushed as a general bandaid for Next.js having a poor auth story, complete with the "official authentication partner" badge (but of course, no mention of the investment)


I mean Guillermo invests on a lot of Products, so do so other vercel team members, many of those end up being FOSS or Vercel friendly, hardly anything wrong there.

Pumping your own bags is legal




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