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I've been an Amazon customer for many years, several of those as a paying Prime member, and I've been generally happy ... until this past fall.

I don't know what's going on, but in the past three months I've had several issues and complaints requiring customer service intervention. The most recent of which was when I signed up for Amazon Student with time remaining on my paid (full price) Prime membership.

My Prime was cancelled without warning (more likely, simply overwritten by Student), which downgraded my privileges on their site (no more Prime video, for example). The service rep was unable to simply cancel student and reinstate my Prime membership for the remainder of the paid term. I ended up with in-store credit for a buck or so more than the difference.

Anyway, a company that had previously provided me exceptional service (for example resolving issues with a fraudulent 3rd-party seller) has really let me down this past little bit. With the negative reviews for the Kindle Fire and now this incident, I (hyperbolically) wonder whether this is the beginning of the decline of Amazon (not as a corporate behemoth, but as a 'good' company that cares for its customers)?



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