Every time I hear a story about an Adsense site being banned for a minor, or obscure reason, which is often fixable (but not with googles unappealable, algorithmic support / dispute process), this is what comes to mind.
Google seems to ban so many sites, yet what seem like obvious frauds make it though. There are forums full of black hat tactics and adfraud services for sale, yet rather than doing a few “buy/busts” to go straight to source of this stuff, they seem to focus on the publishers, and ban them for all manner of reasons often beyond their control.
I mean, I can buy that traffic to any site, I don’t need to own it. And then they bare the punishment.
And we could all just shrug and say “who cares”. But those ads support content on the web (more, it did). If google had more effectively banned the bad players and spam tactics, we wouldn’t have the level of SEO spam, low budget, useless content we see today. We’d still have the independent bloggers, making a decent wage, writing good content. But they can’t compete, because spam is more effective, and if they get banned they can just spin up another 10 sites.
But if you play by the rules, you’re the real loser.
Google seems to ban so many sites, yet what seem like obvious frauds make it though. There are forums full of black hat tactics and adfraud services for sale, yet rather than doing a few “buy/busts” to go straight to source of this stuff, they seem to focus on the publishers, and ban them for all manner of reasons often beyond their control.
I mean, I can buy that traffic to any site, I don’t need to own it. And then they bare the punishment.
And we could all just shrug and say “who cares”. But those ads support content on the web (more, it did). If google had more effectively banned the bad players and spam tactics, we wouldn’t have the level of SEO spam, low budget, useless content we see today. We’d still have the independent bloggers, making a decent wage, writing good content. But they can’t compete, because spam is more effective, and if they get banned they can just spin up another 10 sites.
But if you play by the rules, you’re the real loser.