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But Costco does publicise how much markup they put on their products as a maximum:

_Costco's maximum markup on merchandise is 14 percent, and "a lot of products don't come close to 14 percent," Sinegal said. By comparison, supermarkets commonly mark up merchandise by 25 percent and department stores by about 50 percent._

http://www.gazette.com/articles/costco-33279-springs-store.h...

Costco is extremely cut-throat, there have been several articles about Costco and how if they aren't receiving the lowest price for a product they just won't have it on the shelves, the Coke dispute was pretty big [1].

Overall I find that Costco is pretty transparent when it comes to the products they offer, and how much they charge for them. So far Costco has been a great value for me as a consumer!

[1]: http://www.wbur.org/npr/120590548/price-fight-coke-isnt-it-a...



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