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Yeah, people like free too much, irrationally so. Chipotle in Cambridge gave away free burritos (worth $6), and the line was over an hour long.

That said, I don't think this spells doom for micropayments. A successful "donations" model is Ben & Jerry's Free Cone day - a not-insignificant fraction of people donate to help various causes. I'd be interested to see statistics on this.



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