The failure here is that they did not leverage their power over the market to drive adoption faster. Apple managed to get all the music labels in line back in the day, perhaps they could have done a little more to encourage peripheral makers. They could have, at the very least, dropped their proprietary lightning connector in new products in favor of USB, but I suppose they were blinded by the potential to increase short term revenue by selling superfluous future e-waste.
One would assume that they had gained knowledge as to how to encourage adoption of Type C with their experience with their previous supported standards which failed to become popular, but evidently not.
Adaptor and cable sales may have given them some revenue, but the need to use them, together with the other problems with their laptops have tarnished their brand.
The failure here is that they did not leverage their power over the market to drive adoption faster. Apple managed to get all the music labels in line back in the day, perhaps they could have done a little more to encourage peripheral makers. They could have, at the very least, dropped their proprietary lightning connector in new products in favor of USB, but I suppose they were blinded by the potential to increase short term revenue by selling superfluous future e-waste.
One would assume that they had gained knowledge as to how to encourage adoption of Type C with their experience with their previous supported standards which failed to become popular, but evidently not.
Adaptor and cable sales may have given them some revenue, but the need to use them, together with the other problems with their laptops have tarnished their brand.