It provides a list of simple typographic and design rules to follow, and explains why they're important. As written on that Amazon page, they are contrast, repetition, alignment and proximity.
There's no reason why you can't have a simple site that also looks 'good'. There are some fundamental issues with your sites that wouldn't be fixed by merely making them more complicated. The lack of repetition and alignment in your sites particularly jump out at me (once you've read this book, you'll see mistakes everywhere).
Look at the Squeezed Books site. The "Home" link isn't aligned with the links below and above it. The text in the logo in the top left is nearly aligned with the "Log in" link, but is actually centered within the image. Even if people don't consciously spot it, it will likely feel 'off' to them. You've centered the "What is Squeezed Books?" text. Centering looks messy and feels weak. A good rule of thumb is to avoid it entirely until you know when it's appropriate to break the rule. As for repetition, I simply ask, how many different font styles do you count on that page? There are too many.
http://www.amazon.co.uk/exec/obidos/ASIN/0321534042/
It provides a list of simple typographic and design rules to follow, and explains why they're important. As written on that Amazon page, they are contrast, repetition, alignment and proximity.
There's no reason why you can't have a simple site that also looks 'good'. There are some fundamental issues with your sites that wouldn't be fixed by merely making them more complicated. The lack of repetition and alignment in your sites particularly jump out at me (once you've read this book, you'll see mistakes everywhere).
Look at the Squeezed Books site. The "Home" link isn't aligned with the links below and above it. The text in the logo in the top left is nearly aligned with the "Log in" link, but is actually centered within the image. Even if people don't consciously spot it, it will likely feel 'off' to them. You've centered the "What is Squeezed Books?" text. Centering looks messy and feels weak. A good rule of thumb is to avoid it entirely until you know when it's appropriate to break the rule. As for repetition, I simply ask, how many different font styles do you count on that page? There are too many.